RF
CFP · ChFC
RF
CFP · ChFC

Richard Farrar

41 Years of Experience
Hoover, AL
1 DisclosureBrokerSells Insurance

Richard Farrar is a CFP, ChFC-designated registered investment advisor at Cetera Investment Advisers LLC, based in Hoover, AL, with 41 years of industry experience. Richard operates on a fee-only basis, meaning they do not earn commissions from product sales. Their firm serves 584,487 clients with $160B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
10345 advisors
IM Fee
Planning only
Assets Under Management
$163.8B
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Location

Hoover, AL

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History

Regulatory History (1)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
March 2000
Settled
Other Business ActivitiesSells Insurance

Richard is an insurance agent selling various insurance products, including life, disability, health, fixed annuities, and long-term care. He also works in financial services, insurance marketing, employee benefits, and life settlements, and serves as a board member for Orlando Health, Inc.

Employment History
Current Registrations
Cetera Investment Advisers LLC
March 2024 - Present · 2 yrs 4 mos
Cetera Advisors LLCBroker
June 2022 - Present · 4 yrs 1 mo
Previous Registrations
Cetera Advisors LLC
June 2022 - March 2024 · 1 yr 9 mos
Lincoln Financial Advisors Corporation
May 2000 - June 2022 · 22 yrs 1 mo
Lincoln Financial Advisors CorporationBroker
May 2000 - June 2022 · 22 yrs 1 mo
The Lincoln National Life Insurance CompanyBroker
May 2000 - June 2006 · 6 yrs 1 mo
Pruco Securities CorporationBroker
August 1991 - May 2000 · 8 yrs 9 mos
The Prudential Insurance Company of AmericaBroker
August 1991 - December 1993 · 2 yrs 4 mos
Walnut Street Securities, INC.Broker
March 1987 - July 1991 · 4 yrs 4 mos
Jefferson-Pilot Investor Services, INC.Broker
April 1984 - March 1987 · 2 yrs 11 mos
State Registrations5 states
ALFLGAMSOH
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.