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William O'neil

43 Years of Experience
Allen Park, MI
Sells Insurance

William O'neil is a registered investment advisor at Advisory Alpha, LLC, based in Allen Park, MI, with 43 years of industry experience. William operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Education Planning, Estate Planning, Investment Management, Real Estate Investing, and 2 more. Their firm serves 13,126 clients with $3.5B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
60 advisors
Number of Clients
13,126 clients
Average Client Portfolio
$264K average
Assets Under Management
$3.5B

Fee Structure

Minimum Investment:None

Advisory Alpha charges a percentage of your portfolio each year, ranging from 0.10% to 1.70%, depending on the services provided. The fees are negotiable depending on your needs and the complexity of your situation. Fees are generally paid quarterly. Some investment advisor representatives may choose to include a minimum annual fee as a condition for starting and maintaining a relationship.

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Location

7608 Allen Rd, Allen Park, MI, 48101

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

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Other Business ActivitiesSells Insurance

William is a partner at O'Neil Insurance Agency LLC, an insurance marketing agency, since 2008, dedicating a few hours per week. He also sells fixed insurance products, including life, disability, and long-term care, as an insurance agent, spending minimal time on this activity. Finally, William is president of WJO Inc., a DBA for business expenses.

Employment History
Current Registrations
Advisory Alpha, LLC
January 2026 - Present · 8 mos
Previous Registrations
First Advisors National, LLC
August 2022 - January 2026 · 3 yrs 5 mos
Cetera Advisors LLC
February 2006 - August 2022 · 16 yrs 6 mos
Cetera Advisors LLCBroker
January 2004 - August 2022 · 18 yrs 7 mos
Vestax Securities CorporationBroker
February 1994 - January 2004 · 9 yrs 11 mos
Forth Financial Securities, CorporationBroker
September 1993 - February 1994 · 5 mos
Multi-Financial Securities CorporationBroker
January 1989 - September 1993 · 4 yrs 8 mos
Great Lakes Equities CO.Broker
April 1986 - February 1989 · 2 yrs 10 mos
Mutual Service CorporationBroker
January 1983 - April 1986 · 3 yrs 3 mos
State Registrations1 state
MI
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.