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Steven Cross

38 Years of Experience
East Lansing, MI
2 DisclosuresBroker

Steven Cross is a registered investment advisor at Merrill Lynch, Pierce, Fenner & Smith Incorporated, based in East Lansing, MI, with 38 years of industry experience. Their practice areas include Investment Management. Their firm serves 1,738,212 clients with $1500B in assets under management.

Compensation
Commission-BasedFee-Only (% of Portfolio)Fixed/Hourly
Firm Size
25581 advisors
Number of Clients
1,738,212 clients
Average Client Portfolio
$869K average
Assets Under Management
$1511.1B

Fee Structure

Investment management only (planning not offered)

The program's fees consist of two parts: the fee you pay to Bank of America for its services, and a fee for the specific investment strategy you choose. The strategy fee, called the Style Manager Expense, generally ranges from 0.00% to 0.50% of your assets annually. Clients investing in strategies managed by related entities will not be charged a Style Manager Expense.

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Location

2501 Coolidge Rd, East Lansing, MI, 48823

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History

Regulatory History (2)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
May 2009
Denied
Regulatory
August 1990
Final
Other Business Activities

Steven is a limited partner in 350 LLC and 199 LLC, both real estate development companies, since 2009. He also co-owns a rental property since 2023, but dedicates minimal time to these activities as a silent investor.

Employment History
Current Registrations
Merrill Lynch, Pierce, Fenner & Smith IncorporatedBroker
May 2013 - Present · 13 yrs
Previous Registrations
Morgan Stanley
September 2010 - June 2013 · 2 yrs 9 mos
Morgan StanleyBroker
June 2009 - June 2013 · 4 yrs
Citigroup Global Markets INC.Broker
September 1993 - June 2009 · 15 yrs 9 mos
M.s.u., INC.Broker
December 1987 - September 1993 · 5 yrs 9 mos
State Registrations28 states
AKARAZCACODEFLGAIDILINLAMAMIMNMONCNJNYOHPATNTXUTVAWAWIWY
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.