RP
RP

Ross Price

33 Years of Experience
Boca Raton, FL
2 DisclosuresBroker

Ross Price is a registered investment advisor at VALIC Financial Advisors, INC., based in Boca Raton, FL, with 33 years of industry experience. Ross operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Charitable Giving, Education Planning, Estate Planning, Financial Planning & Coaching, and 2 more. Their firm serves 293,993 clients with $26B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
1277 advisors
IM Fee
Planning only
Assets Under Management
$26.4B

Fee Structure

  • Financial planning fees depend on the complexity of your situation, the number of topics covered, the time needed to complete the plan, your net worth, and your location.
  • Consulting services are offered on a per-project basis, not exceeding $7,500 annually.
  • The total combined fee for a financial plan and consulting services will not exceed $10,000 annually.
One-Time Plan:Up to $5,000
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Location

1800 North Military Trail, Suite 340, Boca Raton, FL, 33431

Get directions

History

Regulatory History (2)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
October 2008
Denied
Customer Dispute
January 2008
Denied
Employment History
Current Registrations
VALIC Financial Advisors, INC.
August 2025 - Present · 9 mos
VALIC Financial Advisors, INC.Broker
June 2025 - Present · 11 mos
Previous Registrations
Fifth Third Securities, INC.
May 2006 - July 2024 · 18 yrs 2 mos
Fifth Third Securities, INC.
February 2005 - December 2005 · 10 mos
Fifth Third Securities, INC.Broker
January 2004 - July 2024 · 20 yrs 6 mos
Macatawa Investment Services, INC.Broker
June 2002 - January 2004 · 1 yr 7 mos
MML Investors Services, INC.Broker
November 1997 - March 2002 · 4 yrs 4 mos
Olde Discount CorporationBroker
December 1992 - October 1997 · 4 yrs 10 mos
Hibbard Brown & CO., INC.Broker
November 1991 - November 1992 · 1 yr
State Registrations3 states
FLOHTN
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.