RA
RA

Richard Atha

11 Years of Experience
Lincoln, CA
Sells Insurance

Richard Atha is a registered investment advisor at Waterrock Wealth Management, based in Lincoln, CA, with 11 years of industry experience. Richard operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Estate Planning, Investment Management, Retirement Planning. Their firm serves 275 clients with $130M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
5 advisors
Number of Clients
275 clients
Average Client Portfolio
$482K average
Assets Under Management
$132.5M

Fee Structure

Investment management only (planning not offered)
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $50K1.40%
$50K - $100K1.40%
$100K - $500K1.40%
$500K - $750K1.25%
$750K - $1000K1.00%
$1.0M - $5.0M0.75%
$5M+0.50%

Prien Asset Management may specifically direct clients to Orion Portfolio Solutions, LLC. The annual fee schedule is as follows: $0.00 $50,000.00 Prien Asset Management’s Fee 1.4% OPS’ Fee 0.45% $50,000.01 $100,000.00 1.4% 0.30% $100,000.01 $500,000.00 1.4% 0.20% $500,000.01 $$749,999 1.25% 0.15% $750,000 - $999,999 1.0% 0.15% $1,000,000.00 - $5,000,000.00 0.75% 0.10% Over $5,000,000.00 0.50% 0.08%. For clients who utilize Pontera, the fee schedule above will apply. Please note that .25% of the management fee will be paid to Pontera by Prien Asset Management.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

Lincoln, CA

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

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Other Business ActivitiesSells Insurance

Richard is a licensed independent insurance agent selling fixed insurance products and works as an agent for Atha Consulting, also offering mortgage loans. He dedicates about 10-20% of his time to these activities, including teaching debt management techniques and insurance sales.

Employment History
Current Registrations
Waterrock Wealth Management
May 2023 - Present · 3 yrs
Previous Registrations
Center Street Advisors, INC.
November 2017 - January 2023 · 5 yrs 2 mos
Onpointe Advisory and Financial Services, LLC
July 2017 - September 2017 · 2 mos
Metlife Securities INC.
August 2007 - August 2008 · 1 yr
Transamerica Financial Advisors, INC.
April 2005 - July 2007 · 2 yrs 3 mos
State Registrations2 states
CANM
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.