DA
CFP
DA
CFP

Dana Anspach

24 Years of Experience
Scottsdale, AZ
1 Disclosure

Dana Anspach is a CFP-designated registered investment advisor at Sensible Money, LLC, based in Scottsdale, AZ, with 24 years of industry experience. Dana operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Charitable Giving, Estate Planning, Financial Planning & Coaching, High Net Worth, and 4 more. Their firm serves 326 clients with $740M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
13 advisors
Number of Clients
326 clients
Average Client Portfolio
$2.3M average
Assets Under Management
$742.5M

Fee Structure

Minimum Investment:$1M
Planning is included in investment management
Minimum Annual Fee:$12,500

Sensible Money provides investment management integrated with financial planning through its ongoing service called The Juicing Experience. The firm charges a minimum annual fee of $12,500, which is typically covered by an asset-based fee calculated as a percentage of your portfolio.

Key details of the investment management fee structure:

  • Minimum Annual Fee: $12,500 per year, which may be waived or adjusted for portfolios under $1,000,000 based on factors such as expected future earning capacity or overall household assets.
  • Upfront Deposit: A $1,200 initial deposit is required upon signing, which counts toward the overall fees.
  • Billing: Fees are prorated and charged quarterly in advance based on the value of your portfolio on the last day of the prior quarter.
  • Early Termination: If you complete the initial plan design but choose not to transfer assets for ongoing management within 30 days, the remaining balance of the $12,500 minimum fee will be due for planning services rendered.
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Location

4200 N Marshall Way, Suite 2, Scottsdale, AZ, 85251

Get directions

History

Regulatory History (1)
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Customer Dispute
October 2002
Closed-No Action
Other Business Activities

Dana is the proprietor of WildFire Property I LLC (rental property) and Anaday LLC (royalties). She is also a partner in BodyByIntent LLC (health and wellness) and WMS Investment Management LLC, which manages a fixed income fund expected to disburse assets by the end of 2025.

Employment History
Current Registrations
Sensible Money, LLC
July 2011 - Present · 15 yrs 3 mos
Previous Registrations
Wealth Management Solutions
September 2006 - July 2011 · 4 yrs 10 mos
Hopkins Parker Financial Services LLC
October 2003 - December 2005 · 2 yrs 2 mos
1st Global Advisors INC
August 2001 - December 2005 · 4 yrs 4 mos
State Registrations4 states
AZLAMATX
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
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