DH
DH

Diana Heu

16 Years of Experience
Santa Barbara, CA
BrokerSells Insurance

Diana Heu is a registered investment advisor, based in Santa Barbara, CA, with 16 years of industry experience.

Location

1332 Anacapa St. Suite 110, Santa Barbara, CA, 93101

Get directions

History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

Learn about disclosures →
Other Business ActivitiesSells Insurance

Diana is an insurance agent providing insurance products since 2010, dedicating minimal time to this role. She also serves as Chief Compliance Officer for The Ameriflex Group RIA (about a third of her time) and President/CEO/CCO for Ameriflex Group Securities, Inc. (about 10-20% of her time).

Employment History
Current Registrations
Cambridge Investment Research, INC.Broker
June 2025 - Present · 11 mos
Ameriflex Group Securities, INC.Broker
November 2023 - Present · 2 yrs 6 mos
The Ameriflex Group
January 2020 - Present · 6 yrs 4 mos
Previous Registrations
Osaic Wealth, INC.Broker
September 2023 - July 2025 · 1 yr 10 mos
Sagepoint Financial, INC.
January 2012 - February 2020 · 8 yrs 1 mo
Sagepoint Financial, INC.Broker
January 2012 - September 2023 · 11 yrs 8 mos
Securities America Advisors, INC.
September 2010 - January 2012 · 1 yr 4 mos
Securities America, INC.Broker
November 2009 - January 2012 · 2 yrs 2 mos
State Registrations48 states
AKALARAZCACOCTDCDEFLGAHIIAIDILINKSKYLAMAMDMEMIMNMOMSMTNCNENHNJNMNVNYOHOKORPASCSDTNTXUTVAVTWAWIWY
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Diana Heu - Financial Advisor | TrueAdvisor