Toni Rose
Toni Rose is a registered investment advisor at Stifel, Nicolaus & Company, Incorporated, based in Fort Worth, TX, with 18 years of industry experience. Their practice areas include Investment Management, Retirement Planning. Their firm serves 222,322 clients with $170B in assets under management.
Compensation
Firm Size
Number of Clients
Average Client Portfolio
Assets Under Management
Fee Structure
Clients in the Vision Program pay an annual fee of up to 1.2% of the value of their account. This fee covers account reporting, investment advisory services, compensation to the Financial Advisor, and Pontera. The fee is negotiable. This fee does not include embedded fees and expenses associated with the investment options within the plan.
Location
300 Throckmorton Street, Suite 1400, Fort Worth, TX, 76102
Get directionsHistory
Regulatory History (2)
Criminal
November 2025Customer Dispute
June 2019Other Business Activities
Toni is a member of Bucking Bulls Online LLC, spending minimal time helping with events. Toni also owns Wall Street Cattle Company LLC and Wall Street Equine Events, LLC, dedicating minimal time to each.
Employment History
Current Registrations
Stifel, Nicolaus & Company, Incorporated
Stifel, Nicolaus & Company, IncorporatedBroker
Previous Registrations
Merrill Lynch, Pierce, Fenner & Smith Incorporated
Merrill Lynch, Pierce, Fenner & Smith IncorporatedBroker
Cetera Investment Advisers LLC
Cetera Investment Services LLCBroker
Cetera Investment Services LLC
CUNA Brokerage Services, INC.
CUNA Brokerage Services, INC.Broker
USAA Investment Management Company
USAA Financial Advisors, INC.Broker
USAA Investment Management CompanyBroker
State Registrations32 states
You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.