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Krista Letcher

6 Years of Experience
Lincoln, NE

Krista Letcher is a registered investment advisor at Innovative Advisory Group, based in Lincoln, NE, with 6 years of industry experience. Krista operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Estate Planning, Financial Planning & Coaching, Investment Management, Retirement Planning, and 1 more. Their firm serves 300 clients with $190M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
9 advisors
Number of Clients
300 clients
Average Client Portfolio
$647K average
Assets Under Management
$194.0M

Fee Structure

Minimum Investment:None
Planning is included in investment management (also available separately)

Innovative Advisory Group manages investment accounts for clients, charging an annual fee based on a percentage of the assets they manage. The specific fee is negotiable and typically ranges from 1.00% to 2.00% annually, paid quarterly in advance. There is no minimum account balance required. Fees are deducted from client accounts unless other arrangements are made. Clients may also be billed directly. Upon termination, any unearned fees will be refunded.

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Location

Lincoln, NE

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Employment History
Current Registrations
Innovative Advisory Group
September 2025 - Present · 8 mos
Previous Registrations
Edward JonesBroker
April 2024 - September 2025 · 1 yr 5 mos
Edward Jones
April 2024 - September 2025 · 1 yr 5 mos
Morgan Stanley
September 2022 - January 2024 · 1 yr 4 mos
Morgan StanleyBroker
September 2022 - January 2024 · 1 yr 4 mos
TD Ameritrade Investment Management, LLC
August 2019 - October 2020 · 1 yr 2 mos
TD Ameritrade, INC.
August 2019 - August 2022 · 3 yrs
TD Ameritrade, INC.Broker
July 2019 - August 2022 · 3 yrs 1 mo
State Registrations2 states
MANE
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Krista Letcher - Financial Advisor | TrueAdvisor