PS
CFP
PS
CFP

Penny Schmidt

5 Years of Experience
Johnston, IA

Penny Schmidt is a CFP-designated registered investment advisor at Apella Wealth, based in Johnston, IA, with 5 years of industry experience. Penny operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Charitable Giving, Education Planning, Estate Planning, Financial Planning & Coaching, and 5 more. Their firm serves 8,503 clients with $11B in assets under management.

Compensation
Fee-Only (% of Portfolio)
Firm Size
102 advisors
Number of Clients
8,503 clients
Average Client Portfolio
$1.3M average
Assets Under Management
$11.1B

Fee Structure

Minimum Investment:$500K
Planning is included in investment management (also available separately)
Portfolio-Based Fees (Flat)
Portfolio ValueAnnual Fee
Any1.50%

Standard annual advisory fee for new client relationships is up to 1.50% of assets under management, with a maximum rate of 1.70% on certain acquired accounts. Fees are negotiable and use a tiered breakpoint structure depending on the agreement.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

8711 Windsor Parkway, Suite 4, Johnston, IA, 50131

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Penny works as a health coach, dedicating about a quarter of her time to this activity. She coaches people on their health concerns, checks in with them weekly, and helps new coaches get started.

Employment History
Current Registrations
Apella Wealth
July 2025 - Present · 1 yr 3 mos
Previous Registrations
Iron Horse Wealth Management, LLC
July 2021 - November 2025 · 4 yrs 4 mos
Country Capital Management CompanyBroker
February 2021 - July 2021 · 5 mos
State Registrations2 states
CTIA
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
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