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Francis Friend

4 Years of Experience
Verona, WI
1 DisclosureBrokerSells Insurance

Francis Friend is a registered investment advisor at LPL Financial LLC, based in Verona, WI, with 4 years of industry experience. Their practice areas include Investment Management. Their firm serves 1,676,192 clients with $620B in assets under management.

Compensation
Commission-BasedFee-Only (% of Portfolio)Fixed/Hourly
Firm Size
27420 advisors
Number of Clients
1,676,192 clients
Average Client Portfolio
$369K average
Assets Under Management
$618.9B

Fee Structure

Minimum Investment:$1K
Investment management only (planning not offered)

LPL Financial, along with your advisor, charges an annual fee based on the value of your account. This fee covers asset management, administrative, and custodial services. The fee is negotiable, but the maximum is 2.50% per year, paid quarterly in advance. LPL may share a portion of this fee with your advisor.

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Location

108 N. Main Street, Verona, WI, 53593

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History

Regulatory History (1)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
July 2025
Denied
Other Business ActivitiesSells Insurance

Francis is an agent for Ash Brokerage selling non-variable insurance, dedicating a few hours per week. He also operates Lake Ridge Financial as a DBA for his LPL business, dedicating full-time hours.

Employment History
Current Registrations
LPL Financial LLC
April 2023 - Present · 3 yrs 1 mo
LPL Financial LLC
April 2023 - Present · 3 yrs 1 mo
LPL Financial LLCBroker
April 2023 - Present · 3 yrs 1 mo
Previous Registrations
Securities America Advisors, INC.
January 2022 - May 2023 · 1 yr 4 mos
Securities America, INC.Broker
November 2021 - May 2023 · 1 yr 6 mos
State Registrations12 states
CACOIAILKYMEMNMTNCTXVAWI
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.