WA
CFP
WA
CFP

William Alsup

3 Years of Experience
Louisville, KY
Sells Insurance

William Alsup is a CFP-designated registered investment advisor at Dmlo Wealth Planning, LLC, based in Louisville, KY, with 3 years of industry experience. William operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Business Owners, Corporate Executives, Education Planning, Estate Planning, and 6 more. Their firm serves 45 clients with $30M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
6 advisors
Number of Clients
45 clients
Average Client Portfolio
$675K average
Assets Under Management
$30.4M

Fee Structure

Minimum Investment:None
Planning is included in investment management (also available separately)
Portfolio-Based Fees (Flat)
Portfolio ValueAnnual Fee
Any2.00%

Annual fees range from 0.50% to 2.00% based on scope, complexity, asset level, and inclusion of financial planning services. Fees are negotiable.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

2020 High Wickham Place, Suite 200, Louisville, KY, 40245

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business ActivitiesSells Insurance

William is a licensed insurance professional. This non-investment-related activity takes about 10-20% of his time.

Employment History
Current Registrations
Dmlo Wealth Planning, LLC
August 2026 - Present · 2 mos
Guidance Capital, INC.
October 2022 - Present · 4 yrs
State Registrations1 state
KY
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
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