Alpha Financial Advisors is an independent financial advisory firm based in McLean, Virginia, offering holistic financial planning and investment management services. Founded in 2000 and led by Eric D. Hess, the firm provides continuous investment advice tailored to each client's individual needs, goals, and risk tolerance. Alpha Financial Advisors operates on a fee-only basis, meaning income is derived solely from a percentage of the assets under management rather than commissions or product sales, ensuring advice is aligned with the client's best interests. Services cover a wide spectrum, including retirement planning, tax and cash flow management, insurance counseling, and estate planning coordination. The firm uses fundamental, technical, quantitative, and qualitative analysis, alongside Modern Portfolio Theory, to construct long-term investment portfolios primarily utilizing mutual funds and exchange-traded funds. Alpha Financial Advisors typically works with individuals and high-net-worth clients, maintaining a general minimum investment of $500,000 in investable assets.
Fee Structure
Portfolio-Based Fees (Tiered)
| Portfolio Value | Annual Fee |
|---|---|
| Up to $300K | 1.50% |
| $300K - $600K | 1.35% |
| $600K - $1.0M | 1.25% |
| $1.0M - $3.0M | 1.10% |
| $3M+ | 0.75% |
Fees may be negotiated under certain circumstances.
