Association Financial Services, operating as TrueNorth Wealth, provides comprehensive financial planning and investment management services to individuals, families, businesses, and retirement plans. The firm assists clients with five core areas of financial planning: protection, estate planning, income tax planning, retirement income planning, and investment planning. Association Financial Services manages accounts on a non-discretionary basis, meaning they require client consent before executing trades or moving funds. The firm utilizes a team of financial advisors to help clients align their portfolios with their personal goals, risk tolerance, and time horizon. Association Financial Services also offers specialized services for retirement plans and institutional consulting. Clients can hold their accounts at custodial firms such as SEI Private Trust Company or Charles Schwab & Co., Inc. The firm places a strong emphasis on transparency and personalized service, tailoring its strategies to meet the unique needs of each client.
Fee Structure
Portfolio-Based Fees (Tiered)
| Portfolio Value | Annual Fee |
|---|---|
| Up to $1.0M | 0.88% |
| $1.0M - $2.0M | 0.82% |
| $2.0M - $4.0M | 0.74% |
| $4.0M - $6.0M | 0.68% |
| $6.0M - $10.0M | 0.62% |
| $10M+ | 0.62% |
Fees are negotiable. Certain engagements may be charged an annualized fee that exceeds the tiered schedule, but under no circumstances will the fee exceed 1.00% of assets under management. Comprehensive financial planning is included.