The Lloyd Advisory Group offers personalized investment management and retirement planning services for individuals, families, and businesses. Operating out of Suwanee, Georgia, the registered investment advisor focuses on addressing five major retirement concerns: inflation, market volatility, taxes, healthcare, and outliving your money. To tackle these concerns, The Lloyd Advisory Group utilizes a unique "three-bucket" strategy that divides your portfolio into growth-oriented investments, income-producing holdings, and fixed insurance products like annuities. The firm partners with third-party money managers and platforms, such as AE Wealth Management, to build and monitor customized investment portfolios. While The Lloyd Advisory Group provides ongoing guidance and portfolio rebalancing, its representatives are also licensed insurance agents, which allows them to recommend insurance products alongside traditional investments. The firm emphasizes a fiduciary commitment to act in your best interest, though dual roles in insurance sales create potential conflicts of interest regarding commissions.
Fee Structure
Portfolio-Based Fees (Flat)
| Portfolio Value | Annual Fee |
|---|---|
| Any | 1.50% |
Maximum annual advisory fee is up to 1.5% of assets under management. Fees are negotiable.