Leyda Hernandez
Leyda Hernandez is a registered investment advisor at Popular Securities, LLC, based in San Juan, PR, with 28 years of industry experience. Leyda operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Estate Planning, Financial Planning & Coaching, High Net Worth, Investment Management, and 2 more. Their firm serves 2,120 clients with $2.3B in assets under management.
Compensation
Firm Size
Number of Clients
Average Client Portfolio
Assets Under Management
Fee Structure
Popular Securities provides investment management through the FMAX Program and fixed income managers. The annual advisory fee has a cap of 2.50% for the FMAX Program and 1.10% for the Fixed Income Program. The total client fee is negotiated and can be based on asset levels or a single fee rate. Program fees are charged separately by FMAX or the fixed income manager and are based on a percentage of assets under management, billed quarterly in advance. There is a minimum annual program fee. Popular Securities also receives compensation from Russell Investments for certain mutual fund sales.
Location
208 Ponce de Leon Ave, POPULAR CENTER Suite 1200, San Juan, PR, 00918
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Regulatory History (4)
Customer Dispute
December 2017Customer Dispute
February 2015Customer Dispute
October 2014Customer Dispute
August 2010Other Business Activities
Leyda serves as Secretary/Treasurer for Borinquen Office Building, a rental property, since 1996. She dedicates minimal time to this non-investment related activity and receives no compensation.
Employment History
Current Registrations
Popular Securities, LLC
Popular Securities, LLC
Popular Securities, LLCBroker
State Registrations1 state
You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.