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Ana Serna

25 Years of Experience
New York, NY
1 DisclosureBroker

Ana Serna is a registered investment advisor at Merrill Lynch, Pierce, Fenner & Smith Incorporated, based in New York, NY, with 25 years of industry experience. Their practice areas include Investment Management. Their firm serves 1,738,212 clients with $1500B in assets under management.

Compensation
Commission-BasedFee-Only (% of Portfolio)Fixed/Hourly
Firm Size
25581 advisors
Number of Clients
1,738,212 clients
Average Client Portfolio
$869K average
Assets Under Management
$1511.1B

Fee Structure

Investment management only (planning not offered)

The program's fees consist of two parts: the fee you pay to Bank of America for its services, and a fee for the specific investment strategy you choose. The strategy fee, called the Style Manager Expense, generally ranges from 0.00% to 0.50% of your assets annually. Clients investing in strategies managed by related entities will not be charged a Style Manager Expense.

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Location

One Bryant Park, New York, NY, 10036

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History

Regulatory History (1)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Financial
April 2019
Final
Employment History
Current Registrations
Merrill Lynch, Pierce, Fenner & Smith Incorporated
September 2022 - Present · 3 yrs 8 mos
Merrill Lynch, Pierce, Fenner & Smith IncorporatedBroker
September 2022 - Present · 3 yrs 8 mos
Previous Registrations
Morgan Stanley
March 2022 - August 2022 · 5 mos
Morgan StanleyBroker
July 2021 - August 2022 · 1 yr 1 mo
Wells Fargo Clearing Services, LLCBroker
March 2017 - June 2021 · 4 yrs 3 mos
UBS Financial Services INC.Broker
June 2016 - March 2017 · 9 mos
Santander Securities LLCBroker
April 2012 - January 2015 · 2 yrs 9 mos
Stanchart Securities International, INC.Broker
January 2009 - March 2012 · 3 yrs 2 mos
Global Strategic Investments, LLCBroker
June 2008 - September 2008 · 3 mos
Banc of America Investment Services, INC.
December 2003 - July 2007 · 3 yrs 7 mos
Banc of America Investment Services, INC.Broker
November 2003 - July 2007 · 3 yrs 8 mos
Wachovia Securities, LLC
October 2002 - November 2003 · 1 yr 1 mo
Wachovia Securities, LLCBroker
September 2002 - November 2003 · 1 yr 2 mos
Donaldson, Lufkin & Jenrette Securities CorporationBroker
January 1999 - October 2002 · 3 yrs 9 mos
Merrill Lynch, Pierce, Fenner & Smith IncorporatedBroker
August 1997 - January 1999 · 1 yr 5 mos
State Registrations31 states
ARAZCACOCTDCDEFLGAINKSKYMAMDMEMINCNJNVNYOHORPAPRSCSDTXVAVTWAWY
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Ana Serna - Financial Advisor | TrueAdvisor