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Reid Winder

27 Years of Experience
Ponte Vedra, FL
Sells Insurance

Reid Winder is a registered investment advisor at Total Wealth Planning and Management, INC., based in Ponte Vedra, FL, with 27 years of industry experience. Reid operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Estate Planning, Financial Planning & Coaching, High Net Worth, Insurance Planning, and 2 more. Their firm serves 365 clients with $200M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
8 advisors
Number of Clients
365 clients
Average Client Portfolio
$559K average
Assets Under Management
$203.9M

Fee Structure

Minimum Investment:None
Planning is included in investment management (also available separately)
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $500K1.50%
$500K - $1.0M1.40%
$1.0M - $5.0M1.25%
$5M+1.00%

These fees are for the Traditional Over Top Service Platform. Fees are negotiable. For certain complex situations a maximum fee of 2% may be charged. The eOver the Top Service Platform (electronic only) has a different fee schedule: Below $3,335: $25 flat fee; $3,336 - $50,000: 0.75% per year; $50,001 - $99,999: 0.50% per year.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

Ponte Vedra, FL

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business ActivitiesSells Insurance

Reid is the Managing Member of RTW Investments, LLC, a business support company that operates under a DBA. RTW Investments, LLC provides life insurance, long-term care insurance, and indexed annuity products.

Employment History
Current Registrations
Total Wealth Planning and Management, INC.
November 2021 - Present · 4 yrs 5 mos
Previous Registrations
Longboat Key Financial Group, LLC
October 2006 - December 2021 · 15 yrs 2 mos
Longboat Key Financial Group, LLC
October 2006 - December 2010 · 4 yrs 2 mos
Raymond James Financial Services
February 2004 - November 2006 · 2 yrs 9 mos
Merrill Lynch Pierce Fenner & Smith INC.
July 2002 - November 2003 · 1 yr 4 mos
Raymond James & Associates, INC.
April 1998 - August 2002 · 4 yrs 4 mos
State Registrations2 states
FLTX
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Reid Winder - Financial Advisor | TrueAdvisor