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Ross Bonifield

26 Years of Experience
Phoenix, AZ
1 DisclosureBrokerSells Insurance

Ross Bonifield is a registered investment advisor at Emerson Equity LLC, based in Phoenix, AZ, with 26 years of industry experience. Ross operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Financial Planning & Coaching, Insurance Planning, Investment Management. Their firm serves 679 clients with $330M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
123 advisors
Number of Clients
679 clients
Average Client Portfolio
$483K average
Assets Under Management
$327.9M

Fee Structure

Investment management only (planning not offered)
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $1.0M2.50%
$1M+2.25%

Fees are negotiable. The Advisor, as a registered Broker-Dealer, also receives 12b-1 fees for certain mutual fund transactions.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

1202 E Maryland Ave Suite 1J, Phoenix, AZ, 85014

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History

Regulatory History (1)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
November 2003
Denied
Other Business ActivitiesSells Insurance

Ross is involved with multiple businesses: Preferred Group LLC marketing fixed insurance products (about 10-20% of his time), Preferred Financial Group LLC marketing securities (full-time), Preferred Wealth Management LLC marketing fee-based financial products (full-time), and Independent Wealth Network as a registered investment advisory representative (full-time). Ross spends the majority of his time on securities and fee-based financial products.

Employment History
Current Registrations
Emerson Equity LLC
January 2024 - Present · 2 yrs 4 mos
Emerson Equity LLCBroker
January 2024 - Present · 2 yrs 4 mos
Independent Wealth Network, INC.
September 2017 - Present · 8 yrs 8 mos
Previous Registrations
Investment Advisors CORP
September 2017 - September 2017 · 0 mos
Brokers International Financial Services, LLC.Broker
August 2017 - December 2023 · 6 yrs 4 mos
Broker Dealer Financial Services CORP.Broker
October 2013 - August 2017 · 3 yrs 10 mos
Investment Advisors CORP
October 2013 - August 2017 · 3 yrs 10 mos
Centaurus Financial, INC.
March 2005 - November 2013 · 8 yrs 8 mos
Centaurus Financial, INC.Broker
March 2005 - November 2013 · 8 yrs 8 mos
Rubicon Financial Network
July 2004 - March 2005 · 8 mos
First Allied Securities, INC.Broker
April 2004 - March 2005 · 11 mos
Metlife Securities INC.Broker
September 1999 - July 2003 · 3 yrs 10 mos
Metropolitan Life Insurance CompanyBroker
September 1999 - July 2003 · 3 yrs 10 mos
Centaurus Financial, INC.Broker
July 1999 - September 1999 · 2 mos
Eq Financial Consultants, INC.Broker
June 1998 - July 1999 · 1 yr 1 mo
The Equitable Life Assurance Society of the United StatesBroker
June 1998 - July 1999 · 1 yr 1 mo
State Registrations22 states
AZCACOFLHIIAILINKSMEMIMNMOMSNCNENYORPATXWAWI
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.