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Toni Sams

26 Years of Experience
Parkersburg, WV
1 DisclosureBrokerSells Insurance

Toni Sams is a registered investment advisor at First Heartland Consultants, INC., based in Parkersburg, WV, with 26 years of industry experience. Toni operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Education Planning, Estate Planning, Financial Planning & Coaching, Insurance Planning, and 3 more. Their firm serves 6,771 clients with $1.8B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
95 advisors
Number of Clients
6,771 clients
Average Client Portfolio
$262K average
Assets Under Management
$1.8B

Fee Structure

Minimum Investment:$6.5K
Planning is included in investment management (also available separately)

First Heartland Consultants offers a non-wrap program where your advisor manages your investments for a fee. The maximum fee is 1.75% of the assets managed, but the actual fee is negotiated between you and your advisor. This fee is paid quarterly in advance.

They also offer a 401(k) self-directed brokerage account program (SDBA) through The Pacific Financial Group (TPFG). In this program, First Heartland receives 0.75% of your assets annually, paid monthly, which is split between First Heartland and your advisor.

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Location

1215 Avery Street, Suite B, Parkersburg, WV, 26101

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History

Regulatory History (1)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
October 2012
Settled
Other Business ActivitiesSells Insurance

Toni owns TMW Financials, LLC, which is involved in the sale and distribution of insurance products, since 2020. She is also an Investment Advisor Representative (IAR) with First Heartland Consultants, Inc. since 2009, providing investment advisory services.

Employment History
Current Registrations
First Heartland Consultants, INC.
November 2009 - Present · 16 yrs 8 mos
First Heartland Capital, INC.Broker
November 2009 - Present · 16 yrs 8 mos
Previous Registrations
Valmark Advisers, INC.
January 2007 - November 2009 · 2 yrs 10 mos
Valmark Securities, INC.Broker
January 2007 - November 2009 · 2 yrs 10 mos
New England Securities Corporation
March 2005 - January 2007 · 1 yr 10 mos
New England SecuritiesBroker
January 2004 - January 2007 · 3 yrs
Raymond James Financial Services
May 2003 - January 2004 · 8 mos
Raymond James Financial Services, INC.Broker
May 2003 - January 2004 · 8 mos
Merrill Lynch Pierce Fenner & Smith INC.
February 2002 - November 2002 · 9 mos
Merrill Lynch, Pierce, Fenner & Smith IncorporatedBroker
November 2001 - November 2002 · 1 yr
United Brokerage Services, INCBroker
November 1998 - September 2001 · 2 yrs 10 mos
State Registrations6 states
FLNCOHPASCWV
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Toni Sams - Financial Advisor | TrueAdvisor