GR
CFP
GR
CFP

Gregory Richards

26 Years of Experience
Hershey, PA
BrokerSells Insurance

Gregory Richards is a CFP-designated registered investment advisor at Merit Financial Advisors, based in Hershey, PA, with 26 years of industry experience. Gregory is also registered as a broker, so some compensation may come from commissions on products sold. Their practice areas include Alternative Investments, Business Owners, Charitable Giving, Corporate Executives, and 7 more. Their firm serves 20,711 clients with $24B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
287 advisors
Number of Clients
20,711 clients
Average Client Portfolio
$1.2M average
Assets Under Management
$23.9B

Fee Structure

Investment management only (planning not offered)
Portfolio-Based Fees (Flat)
Portfolio ValueAnnual Fee
Any2.50%

Annual asset management fee ranges up to a maximum of 2.50% and is negotiable. Independent contractor accounts may incur an additional platform fee of 0.25% to 0.35%.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

11 E. Chocolate Avenue, Suite 201, Hershey, PA, 17033

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business ActivitiesSells Insurance

Gregory is an Investment Advisor Representative with Merit Financial Advisors, dedicating full-time hours to serving clients. He also provides fixed insurance advice as an insurance agent, spending minimal time on this activity, and is involved with several non-investment related activities including a role as Judge Advocate for the Hershey American Legion, an attorney consulting on estate planning, and a board member for a homeowners association.

Employment History
Current Registrations
Purshe Kaplan Sterling InvestmentsBroker
February 2025 - Present · 1 yr 8 mos
Merit Financial Advisors
February 2025 - Present · 1 yr 8 mos
Previous Registrations
Osaic Wealth, INC.Broker
August 2024 - February 2025 · 6 mos
Triad Advisors, INC.
February 2017 - February 2017 · 0 mos
Osaic Advisory Services, LLC
October 2016 - February 2025 · 8 yrs 4 mos
Triad Advisors LLCBroker
October 2016 - August 2024 · 7 yrs 10 mos
National Planning Corporation ("npc of America" in Fl & Ny)
February 2004 - November 2016 · 12 yrs 9 mos
National Planning CorporationBroker
June 2000 - November 2016 · 16 yrs 5 mos
Ogilvie Security Advisors CorporationBroker
October 1999 - July 2000 · 9 mos
State Registrations21 states
ARAZCACODCDEFLGAIDILKSLAMDMEMINCNVORPAVAWV
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
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