VJ
CFP
VJ
CFP

Veronica Jolliff

25 Years of Experience
Naples, FL
Broker

Veronica Jolliff is a CFP-designated registered investment advisor at Strategic Advisers LLC, based in Naples, FL, with 25 years of industry experience. Veronica operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Financial Planning & Coaching, Retirement Planning. Their firm serves 2,031,770 clients with $1100B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
17027 advisors
Number of Clients
2,031,770 clients
Average Client Portfolio
$525K average
Assets Under Management
$1067.7B

Fee Structure

Minimum Investment:$50K
Planning is included in investment management (also available separately)
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $500K1.25%
$500K - $1.0M1.10%
$1.0M - $2.0M0.90%
$2.0M - $5.0M0.70%
$5M+0.50%

Fidelity Advisory Services: 1.10% on all assets. Wealth Management and Private Wealth Management: tiered fees as described above. Fees are subject to change and can be negotiated for certain accounts. Additional fees of up to 0.40% may apply for SMA Sleeves where advisory services are not provided solely by a Strategic Advisers affiliate.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

350 5th Avenue South, Ste 202, Naples, FL, 34102-6576

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Veronica is the President and Treasurer of the Financial Planners Association of SW FL, dedicating a few hours per week. She also supports alumnae chapters and officers throughout south Florida for Alpha Chi Omega, spending about 10-20% of her time.

Employment History
Current Registrations
Strategic Advisers LLC
March 2025 - Present · 1 yr 2 mos
Fidelity Brokerage Services LLC
June 2019 - Present · 6 yrs 11 mos
Fidelity Brokerage Services LLCBroker
June 2019 - Present · 6 yrs 11 mos
Previous Registrations
Fidelity Personal and Workplace Advisors
June 2019 - March 2025 · 5 yrs 9 mos
Regal Advisory Services, INC.
July 2015 - June 2019 · 3 yrs 11 mos
Regal Securities, INC.Broker
June 2015 - June 2019 · 4 yrs
Westport Resources Investment Services, INC.Broker
June 2013 - June 2015 · 2 yrs
Regal Securities, INC.Broker
February 2003 - June 2013 · 10 yrs 4 mos
Fidelity Brokerage Services LLCBroker
February 2001 - February 2003 · 2 yrs
State Registrations53 states
AKALARAZCACOCTDCDEFLGAHIIAIDILINKSKYLAMAMDMEMIMNMOMSMTNCNDNENHNJNMNVNYOHOKORPAPRRISCSDTNTXUTVAVTVirgin IslandsWAWIWVWY
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Veronica Jolliff - Financial Advisor | TrueAdvisor