SD
SD

Serena Davis

24 Years of Experience
Sonora, CA
BrokerSells Insurance

Serena Davis is a registered investment advisor at United Planners' Financial Services of America a Limited Partner, based in Sonora, CA, with 24 years of industry experience. Their practice areas include Estate Planning, Insurance Planning, Retirement Planning, Tax Planning. Their firm serves 26,942 clients with $11B in assets under management.

Compensation
Commission-BasedFee-Only (% of Portfolio)Fixed/Hourly
Firm Size
533 advisors
Number of Clients
26,942 clients
Average Client Portfolio
$395K average
Assets Under Management
$10.6B

Fee Structure

Minimum Investment:$10K

United Planners' financial professionals offer portfolio management services for a fee, also known as an advisory fee. This fee is determined based on the complexity of the service, knowledge, skill, technology, and access warranted to satisfy the client's needs. The advisory fee may also include financial planning and consulting services. The maximum advisory fee is 3.0% annually, but may be lower for Pershing accounts due to a separate program fee. United Planners does not have a minimum advisory fee or a predetermined fee schedule.

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Location

171 N Washington St, Ste C, Sonora, CA, 95370

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business ActivitiesSells Insurance

Serena is an agent for non-variable insurance since 2001. She is also a managing partner at Pacific Financial Group, a DBA name used for marketing purposes.

Employment History
Current Registrations
United Planners' Financial Services of America a Limited PartnerBroker
January 2018 - Present · 8 yrs 4 mos
Previous Registrations
Continuum Advisory, LLC
August 2016 - January 2018 · 1 yr 5 mos
Signator Investors, INC.
May 2016 - January 2018 · 1 yr 8 mos
Signator Investors, INC.Broker
May 2016 - January 2018 · 1 yr 8 mos
Transamerica Financial Advisors, INC.
July 2001 - May 2016 · 14 yrs 10 mos
Transamerica Financial Advisors, INCBroker
April 2001 - May 2016 · 15 yrs 1 mo
State Registrations24 states
ALARAZCACOFLIDINKSLAMEMIMOMSNCNVORPASCSDTXVAWAWY
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.