JR
CFP
JR
CFP

Joena Russell

23 Years of Experience
Scottsdale, AZ
Broker

Joena Russell is a CFP-designated registered investment advisor at Nations Financial Group, INC., based in Scottsdale, AZ, with 23 years of industry experience. Joena is also registered as a broker, so some compensation may come from commissions on products sold. Their practice areas include Estate Planning, High Net Worth, Insurance Planning, Investment Management, and 2 more. Their firm serves 5,569 clients with $4.8B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
89 advisors
Number of Clients
5,569 clients
Average Client Portfolio
$857K average
Assets Under Management
$4.8B

Fee Structure

Minimum Investment:$25K
Investment management only (planning not offered)
Portfolio-Based Fees (Flat)
Portfolio ValueAnnual Fee
Any2.25%

Asset-based fees range up to 2.25% for standard advisory accounts and up to 2.50% for all-inclusive wrap accounts. Fees are negotiable and vary by representative and account type.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

6991 Camelback Rd., Suite C-152, Scottsdale, AZ, 85251

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Joena owns rental property and spends minimal time managing it. She also works full-time as a Private Wealth Advisor at Generations Wealth Management, providing financial planning, investment, and advisory services.

Employment History
Current Registrations
Nations Financial Group, INC.
March 2025 - Present · 1 yr 7 mos
Nations Financial Group, INC.Broker
March 2025 - Present · 1 yr 7 mos
Previous Registrations
Twin Peaks Wealth Advisors
August 2024 - February 2025 · 6 mos
LPL Financial LLCBroker
January 2023 - July 2023 · 6 mos
Nationwide Investment Services CorporationBroker
January 2019 - December 2022 · 3 yrs 11 mos
Jefferson National Securities CorporationBroker
July 2010 - January 2019 · 8 yrs 6 mos
Banc of America Investment Services, INC.Broker
June 2006 - June 2009 · 3 yrs
Banc of America Investment Services, INC.
June 2006 - June 2009 · 3 yrs
People's Securities, INC.
August 2005 - May 2006 · 9 mos
People's Securities, INC.Broker
March 2001 - May 2006 · 5 yrs 2 mos
State Registrations9 states
AZCACTFLNMNVNYTNTX
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
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