ER
CFP
ER
CFP

Eric Ross

18 Years of Experience
Cincinnati, OH

Eric Ross is a CFP-designated registered investment advisor at F2 Wealth, based in Cincinnati, OH, with 18 years of industry experience. Eric operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Business Owners, Corporate Executives, Estate Planning, Financial Planning & Coaching, and 6 more. Their firm serves 33 clients with $16M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
1 advisor
Number of Clients
33 clients
Average Client Portfolio
$477K average
Assets Under Management
$15.7M

Fee Structure

Minimum Investment:None
Planning is included in investment management

F2 Wealth charges a quarterly fee of $625, plus 0.50% of the value of your investments. This fee covers both investment management and financial planning services. Clients with over $4,500,000 may be eligible for a $25,000 annual flat fee, billed quarterly. Fees are negotiable under certain circumstances.

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Eric Ross

Location

9435 Waterstone Blvd Suite 140-90, Cincinnati, OH, 45249

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Eric is an investor at Mirken S I and Mirken S II, and provides strategic and operational consulting services to other investment advisors. He dedicates minimal time to his investment activities and about 10-20% of his time to consulting during trading hours.

Employment History
Current Registrations
F2 Wealth
October 2022 - Present · 3 yrs 7 mos
Previous Registrations
Madison Wealth Management
March 2021 - September 2022 · 1 yr 6 mos
Truepoint, INC.
April 2016 - February 2021 · 4 yrs 10 mos
Sequoia Wealth Counsel
September 2008 - December 2013 · 5 yrs 3 mos
UBS Financial Services INC.
January 2005 - September 2008 · 3 yrs 8 mos
State Registrations2 states
OHTX
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Additional Information

Welcome! I’m Eric Ross, CFP®, Founder and Principal of F2 Wealth. I’ve served as a senior leader during my career as a management consultant and wealth advisor at global firms and boutique firms. Over the course of my career I’ve had the opportunity to serve hundreds of individuals and families seeking to be stewards of their financial lives. I’ve been a speaker at financial industry conferences and my expertise has appeared in national media outlets.

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Eric Ross