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Alex Reader

16 Years of Experience
Minnetonka, MN

Alex Reader is a registered investment advisor at Edelman Financial Engines, based in Minnetonka, MN, with 16 years of industry experience. Alex operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include High Net Worth, Investment Management, Retirement Planning. Their firm serves 1,281,720 clients with $290B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
676 advisors
Number of Clients
1,281,720 clients
Average Client Portfolio
$229K average
Assets Under Management
$292.9B

Fee Structure

Minimum Investment:$5K
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $400K1.75%
$400K - $750K1.25%
$750K - $1.0M1.00%
$1.0M - $3.0M0.75%
$3.0M - $10.0M0.60%
$10.0M - $25.0M0.50%
$25M+Included

Fees are negotiable for accounts over $25,000,000. Clients referred by the Engagement Center may receive a discount. Edelman Financial Engines employees and their spouses/households are also eligible for a discounted fee.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

10900 Wayzata Blvd, Suite 240, Minnetonka, MN, 55305

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

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Employment History
Current Registrations
Edelman Financial Engines
January 2017 - Present · 9 yrs 4 mos
Previous Registrations
TD Ameritrade, INC.Broker
November 2012 - January 2017 · 4 yrs 2 mos
TD Ameritrade, INC.
November 2012 - January 2017 · 4 yrs 2 mos
TD Ameritrade Investment Management, LLC
November 2012 - January 2017 · 4 yrs 2 mos
Tower Square Securities, INC.
June 2012 - November 2012 · 5 mos
Tower Square Securities, INC.Broker
April 2012 - November 2012 · 7 mos
Wells Fargo Advisors, LLC
January 2011 - November 2011 · 10 mos
Wells Fargo Advisors, LLCBroker
January 2011 - November 2011 · 10 mos
Wells Fargo Investments, LLC
January 2009 - January 2011 · 2 yrs
Wells Fargo Investments, LLCBroker
December 2008 - January 2011 · 2 yrs 1 mo
State Registrations2 states
MNTX
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.