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Friend Williams

13 Years of Experience
Cornelius, NC
1 DisclosureSells Insurance

Friend Williams is a registered investment advisor at Alphastar Capital Management, based in Cornelius, NC, with 13 years of industry experience. Friend operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Financial Planning & Coaching, Investment Management, Retirement Planning. Their firm serves 11,592 clients with $1.8B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
135 advisors
Number of Clients
11,592 clients
Average Client Portfolio
$159K average
Assets Under Management
$1.8B

Fee Structure

Minimum Investment:$10K

Alphastar Capital Management's fees for investment advisory services are a percentage of the assets managed. The maximum annual rate is 2.25%, but the specific rate is negotiated with each client. Fees are calculated based on the average daily market value of your investments and are billed at the end of each month or quarter. The firm may also charge an annual administrative fee of up to $50 per account.

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Location

19600 West Catawba Avenue, Suite B200, Cornelius, NC, 28031

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History

Regulatory History (1)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
July 2016
Closed-No Action
Other Business ActivitiesSells Insurance

Friend is a co-owner and licensed insurance agent at Riverdog Insurance LLC since February 2024, selling insurance products. This takes about half of his time, including time during trading hours.

Employment History
Current Registrations
Alphastar Capital Management
February 2024 - Present · 2 yrs 3 mos
Previous Registrations
Centennial Advisors, LLC
April 2021 - February 2024 · 2 yrs 10 mos
Park Avenue Securities LLC
December 2020 - April 2021 · 4 mos
Park Avenue Securities LLCBroker
October 2020 - April 2021 · 6 mos
TD Ameritrade, INC.
May 2015 - April 2020 · 4 yrs 11 mos
TD Ameritrade Investment Management, LLC
April 2015 - April 2020 · 5 yrs
TD Ameritrade, INC.
April 2015 - April 2015 · 0 mos
TD Ameritrade, INC.Broker
April 2015 - April 2020 · 5 yrs
Edward Jones
January 2013 - August 2013 · 7 mos
Edward JonesBroker
December 2012 - August 2013 · 8 mos
Suntrust Investment Services, INC.Broker
August 2010 - October 2012 · 2 yrs 2 mos
State Registrations2 states
TNTX
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Friend Williams - Financial Advisor | TrueAdvisor