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Lolla Long

12 Years of Experience
Riverside, CA
Broker

Lolla Long is a registered investment advisor at LPL Financial LLC, based in Riverside, CA, with 12 years of industry experience. Their practice areas include Investment Management. Their firm serves 1,676,192 clients with $620B in assets under management.

Compensation
Commission-BasedFee-Only (% of Portfolio)Fixed/Hourly
Firm Size
27420 advisors
Number of Clients
1,676,192 clients
Average Client Portfolio
$369K average
Assets Under Management
$618.9B

Fee Structure

Minimum Investment:$1K
Investment management only (planning not offered)

LPL Financial, along with your advisor, charges an annual fee based on the value of your account. This fee covers asset management, administrative, and custodial services. The fee is negotiable, but the maximum is 2.50% per year, paid quarterly in advance. LPL may share a portion of this fee with your advisor.

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Location

10725 Magnolia Ave, Riverside, CA, 92505

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Employment History
Current Registrations
LPL Financial LLCBroker
May 2025 - Present · 1 yr
LPL Financial LLC
May 2025 - Present · 1 yr
Previous Registrations
Cuso Financial Services, L.P.
April 2022 - May 2025 · 3 yrs 1 mo
Cuso Financial Services, L.P.Broker
April 2022 - May 2025 · 3 yrs 1 mo
PNC Investments
August 2021 - March 2022 · 7 mos
PNC InvestmentsBroker
August 2021 - March 2022 · 7 mos
PNC Managed Account Solutions, INC.
March 2017 - August 2021 · 4 yrs 5 mos
Bbva Securities INC.Broker
April 2016 - August 2021 · 5 yrs 4 mos
Sagepoint Financial, INC.Broker
January 2014 - February 2016 · 2 yrs 1 mo
State Registrations19 states
AZCACOFLGAIDINMNNCNENMNVOKORTNTXUTVAWA
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.