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Eli Ford

7 Years of Experience
West Des Moines, IA
1 DisclosureBroker

Eli Ford is a registered investment advisor at Fbl Wealth Management, LLC, based in West Des Moines, IA, with 7 years of industry experience. Eli operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Education Planning, Estate Planning, High Net Worth, Insurance Planning, and 4 more. Their firm serves 7,106 clients with $8.7M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
216 advisors
Number of Clients
7,106 clients
Average Client Portfolio
$1K average
Assets Under Management
$8.7M

Fee Structure

Minimum Investment:$1M
Planning is included in investment management (also available separately)
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $250K2.00%
$250K - $500K1.75%
$500K - $1000K1.50%
$1.0M - $3.0M1.25%
$3M+1.00%

Fees are negotiable. Clients that utilize only RBC UP Specialty Portfolio without a model provider fee in their allocation will receive up to a 25-basis point (.25%) discount to the Program Fee. Clients in the RBC Advisor Program will also receive up to a 25-basis point (.25%) discount to the Program Fee.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

5400 University Ave, West Des Moines, IA, 50266

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History

Regulatory History (1)
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Criminal
June 2012
Final Disposition
Employment History
Current Registrations
Fbl Wealth Management, LLC
June 2025 - Present · 11 mos
Fbl Marketing Services, LLCBroker
June 2025 - Present · 11 mos
Previous Registrations
Northwestern Mutual Investment Services,llc
February 2022 - April 2025 · 3 yrs 2 mos
Northwestern Mutual Investment Services, LLCBroker
January 2022 - April 2025 · 3 yrs 3 mos
Fbl Wealth Management, LLC
June 2020 - December 2021 · 1 yr 6 mos
Fbl Marketing Services, LLCBroker
December 2018 - December 2021 · 3 yrs
State Registrations4 states
MTNDOHWY
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Eli Ford - Financial Advisor | TrueAdvisor