BB
BB

Bruce Berry

28 Years of Experience
Novi, MI
4 DisclosuresBroker

Bruce Berry is a registered investment advisor at LPL Financial LLC, based in Novi, MI, with 28 years of industry experience. Their practice areas include Investment Management. Their firm serves 1,676,192 clients with $620B in assets under management.

Compensation
Commission-BasedFee-Only (% of Portfolio)Fixed/Hourly
Firm Size
27420 advisors
Number of Clients
1,676,192 clients
Average Client Portfolio
$369K average
Assets Under Management
$618.9B

Fee Structure

Minimum Investment:$1K
Investment management only (planning not offered)

LPL Financial, along with your advisor, charges an annual fee based on the value of your account. This fee covers asset management, administrative, and custodial services. The fee is negotiable, but the maximum is 2.50% per year, paid quarterly in advance. LPL may share a portion of this fee with your advisor.

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Location

41875 West 11 Mile Rd, Ste 205, Novi, MI, 48375

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History

Regulatory History (4)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
February 2024
Settled
Customer Dispute
March 2009
Denied
Regulatory
September 2002
Final
Customer Dispute
April 2001
Closed-No Action
Other Business Activities

Bruce operates his LPL business through Genesis Financial Partners. He also has interests in Berry & Maas Consulting, Inc, MMRB Holdings, LLC (real estate rental), and BB Advisors Inc, dedicating minimal time to each except BB Advisors Inc, which takes nearly full-time.

Employment History
Current Registrations
LPL Financial LLC
May 2022 - Present · 4 yrs
LPL Financial LLCBroker
May 2022 - Present · 4 yrs
Previous Registrations
Cambridge Investment Research Advisors, INC.
August 2010 - May 2022 · 11 yrs 9 mos
Cambridge Investment Research, INC.Broker
August 2001 - May 2022 · 20 yrs 9 mos
Commonwealth Financial NetworkBroker
April 2001 - June 2001 · 2 mos
Sky Investments, INC.Broker
February 2000 - April 2001 · 1 yr 2 mos
Securities America, INC.Broker
April 1999 - February 2000 · 10 mos
Linsco/private Ledger CORP.Broker
October 1997 - April 1999 · 1 yr 6 mos
American Express Financial Advisors INC.Broker
February 1997 - October 1997 · 8 mos
Ids Life Insurance CompanyBroker
February 1997 - October 1997 · 8 mos
State Registrations10 states
CADEFLILINMINCNYOHTX
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.