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Anna-Marie Lovell

18 Years of Experience
Oakland, CA
3 DisclosuresBrokerSells Insurance

Anna-Marie Lovell is a registered investment advisor at Infinity Financial Services Advisory, based in Oakland, CA, with 18 years of industry experience. Anna-Marie operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Education Planning, Estate Planning, Financial Planning & Coaching, Insurance Planning, and 3 more. Their firm serves 667 clients with $150M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
35 advisors
Number of Clients
667 clients
Average Client Portfolio
$225K average
Assets Under Management
$150.1M

Fee Structure

IFSA's annual portfolio management fees are based on the amount of your portfolio and range from 0.25% to 2.50%. The exact fee depends on the amount you invest. There is a minimum fee of 0.25% per year, but this may be waived at IFSA's discretion. In addition to the portfolio management fee, there is a monthly service and reporting fee that is the higher of 5 basis points of the account value or $100, both pro-rated for the number of active days in the billing cycle.

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Location

212 9th Street, Suite 202, Oakland, CA, 94607

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History

Regulatory History (3)
What are disclosures? Advisors must report customer complaints, regulatory actions, and certain legal or financial events to the SEC. Not all disclosures are serious—many are settled disputes or minor violations. Learn how to evaluate them.
Customer Dispute
June 2025
Withdrawn
Customer Dispute
June 2025
Withdrawn
Customer Dispute
March 2024
Settled
Other Business ActivitiesSells Insurance

Anna-Marie is an independent contractor and insurance agent since 2008, dedicating about 10-20% of her time to selling fixed annuities, equity index annuities, and fixed life insurance, as well as servicing clients. She also holds roles as an investor in Velur Enterprises Inc and an Advanced Planning Lead at Collective VFO, and uses Lovell Wealth Management as a marketing name.

Employment History
Current Registrations
Infinity Financial Services Advisory
April 2020 - Present · 6 yrs 1 mo
Infinity Financial ServicesBroker
March 2019 - Present · 7 yrs 2 mos
Previous Registrations
Infinity Financial Services
March 2019 - December 2020 · 1 yr 9 mos
Fsc Securities Corporation
February 2013 - March 2019 · 6 yrs 1 mo
Fsc Securities CorporationBroker
February 2013 - March 2019 · 6 yrs 1 mo
National Planning Corporation ("npc of America" in Fl & Ny)
June 2012 - February 2013 · 8 mos
National Planning CorporationBroker
March 2008 - February 2013 · 4 yrs 11 mos
State Registrations12 states
CACTFLHIMAMDMINCORVAWAWI
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.