Robert S Choy
RC
CFP
Robert S Choy
RC
CFP

Robert Choy

25 Years of Experience
San Jose, CA
Broker

Robert Choy is a CFP-designated registered investment advisor at Robert W. Baird & CO. Incorporated, based in San Jose, CA, with 25 years of industry experience. Robert is also registered as a broker, so some compensation may come from commissions on products sold. Their practice areas include Alternative Investments, Estate Planning, High Net Worth, Investment Management, and 3 more. Their firm serves 241,359 clients with $390B in assets under management.

Compensation
Commission-BasedFee-Only (% of Portfolio)Fixed/Hourly
Firm Size
2611 advisors
Number of Clients
241,359 clients
Average Client Portfolio
$1.6M average
Assets Under Management
$394.1B

Fee Structure

Investment management only (planning not offered)

Robert W. Baird & Co. charges an ongoing annual fee for portfolio management, which is bundled with trade execution and custody services as part of a wrap fee program. The specific fee amount depends on the chosen program, strategy, and the size of your portfolio, and is generally calculated as a percentage of the assets they manage for you. Additional costs may apply if managers execute trades away from Baird or if you utilize specialized overlay services.

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Robert S Choy
RC
Robert Choy

Location

San Jose, CA

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Employment History
Current Registrations
Robert W. Baird & CO. IncorporatedBroker
February 2026 - Present · 8 mos
Robert W. Baird & CO. Incorporated
February 2026 - Present · 8 mos
Robert W. Baird & CO. Incorporated
August 2025 - Present · 1 yr 2 mos
Previous Registrations
Edelman Financial Engines
November 2018 - September 2025 · 6 yrs 10 mos
Edelman Financial Services, LLC
August 2016 - November 2018 · 2 yrs 3 mos
Ef Legacy Securities, LLCBroker
August 2016 - October 2018 · 2 yrs 2 mos
Strategic Advisers, INC.
August 2007 - August 2016 · 9 yrs
Fidelity Brokerage Services LLCBroker
June 2007 - July 2016 · 9 yrs 1 mo
Citigroup Global Markets INC.Broker
February 2005 - May 2007 · 2 yrs 3 mos
Citigroup Global Markets INC.
February 2005 - May 2007 · 2 yrs 3 mos
Merrill Lynch Pierce Fenner & Smith INC.
March 2001 - February 2005 · 3 yrs 11 mos
Merrill Lynch, Pierce, Fenner & Smith IncorporatedBroker
January 2001 - February 2005 · 4 yrs 1 mo
State Registrations13 states
AZCACOHIIDNVORSDTNTXUTVAWA
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
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Robert S Choy
RC
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